Your Privacy Matters at 777bf

This Privacy Policy ("Policy") describes how 777bf ("we", "us", "our", "the Platform") collects, uses, stores, and protects personal information provided by users ("you", "Member", "User") when accessing or using the 777bf platform at https://777bf.io, including all associated services, features, and communications.

777bf is committed to protecting your privacy and handling your personal data with integrity. This Policy is designed to be transparent and easy to understand. We encourage you to read it carefully alongside our Terms & Conditions before registering an account or using the platform.

By accessing the 777bf platform, completing the registration process, or continuing to use any of our services, you acknowledge that you have read and understood this Privacy Policy and that you consent to the collection and processing of your personal data as described herein. If you do not agree with any part of this Policy, please discontinue use of the platform and contact [email protected] to request account closure.

This Policy was last updated on 1 January 2026. We reserve the right to revise this Policy at any time. The most current version will always be published at https://777bf.io/privacy-policy.

777bf collects personal data through several channels: directly from you when you register or interact with the platform, automatically when you use our services, and occasionally from trusted third-party partners engaged to help us operate the platform securely.

Data You Provide Directly:

• Registration data: username, full legal name, date of birth, mobile number, and email address provided when creating your 777bf account.
• Identity verification data: copies of government-issued identification (such as a National Identity Card or passport) submitted during our Know Your Customer (KYC) verification process.
• Financial data: mobile banking account references for bKash, Nagad, Rocket, or Upay provided during deposit or withdrawal transactions. We do not store full mobile banking credentials or PINs.
• Support communications: messages, attachments, and records from your interactions with the 777bf support team, whether via live chat or email.
• Survey and feedback data: optional responses to platform surveys or feedback requests, where you choose to participate.

Data Collected Automatically:

• Technical data: IP address, device type and model, operating system, browser version, and network information collected each time you connect to the platform.
• Usage data: pages visited, games launched, bet amounts and outcomes, session start and end times, click paths, and feature interactions within the platform interface.
• Cookie and tracking data: information collected via cookies and similar technologies as described in Section 4 of this Policy.

Data from Third Parties: In limited circumstances, we may receive personal data about you from third-party fraud prevention providers, identity verification services, or payment processors engaged to support the safe operation of the platform. Such data is used exclusively for the purpose for which it was shared.

777bf processes your personal data only for clearly defined, lawful purposes. We do not use your data for purposes beyond those described in this Policy without first seeking your consent or establishing an alternative lawful basis for processing. The primary purposes for which we use your data are as follows:

• Account management: to create, maintain, and secure your 777bf member account, including authentication and access control.
• Transaction processing: to facilitate deposits and withdrawals via bKash, Nagad, Rocket, and Upay, and to maintain accurate financial records for each transaction.
• Identity and age verification: to verify that you meet the minimum age requirement of 21 years and to confirm your identity in compliance with our KYC obligations, which are critical for anti-money-laundering (AML) compliance.
• Customer support: to respond to your queries, complaints, and requests in a timely and effective manner, and to maintain a record of interactions for quality assurance purposes.
• Platform improvement: to analyse usage patterns, identify technical issues, optimise game performance, and improve the overall user experience on the 777bf platform.
• Responsible gaming monitoring: to monitor betting patterns that may indicate problematic gambling behaviour, and to proactively apply responsible gaming interventions such as deposit limits or cooling-off notifications where necessary.
• Fraud and security: to detect, investigate, and prevent fraudulent activity, account abuse, money laundering, and other illegal conduct on the platform.
• Legal compliance: to meet our obligations under applicable laws and regulations, including providing information to relevant authorities when required by law.
• Marketing communications: to send you promotional offers, bonus announcements, and seasonal promotions (such as BPL and Eid offers) where you have opted in to receive such communications. You may opt out at any time.

777bf uses cookies and similar tracking technologies (including local storage objects and session tokens) to operate and improve the platform. Cookies are small data files placed on your device when you visit the 777bf website. They perform several important functions:

• Essential cookies: Required for core platform functionality, including maintaining your login session, remembering your account preferences, and securing your browsing session. These cookies cannot be disabled without impairing platform functionality.
• Performance cookies: Collect anonymised data about how visitors interact with the platform — such as which pages are visited most frequently and where errors occur — to help us improve site performance and user experience.
• Functionality cookies: Allow the platform to remember choices you have made (such as preferred language and display settings) to provide a more personalised experience on return visits.
• Analytics cookies: Used to analyse aggregate usage patterns, track the performance of promotions, and measure the effectiveness of platform features. Data collected via analytics cookies is processed in aggregate form and is not linked to your identity.

You can manage or disable cookies through your browser settings at any time. Please note that disabling essential cookies may prevent certain areas of the 777bf platform from functioning correctly. For detailed instructions on managing cookies in your specific browser, please consult your browser's help documentation.

We do not use cookies to serve third-party advertising on the 777bf platform, and we do not sell cookie data to any external advertising networks.

777bf does not sell, rent, or trade your personal data to any third party for commercial purposes. Data sharing is strictly limited to the categories of trusted service partners described below, each of whom is engaged solely to support the operation of the 777bf platform:

• Payment processors: bKash, Nagad, Rocket, and Upay receive the transaction data necessary to process your deposits and withdrawals. Their use of your data is governed by their own privacy policies.
• Identity verification providers: Third-party KYC services engaged to verify your identity and age as part of our compliance obligations. These providers process only the minimum data required for verification.
• Fraud prevention and AML services: Specialist providers engaged to monitor transactions and platform activity for signs of fraudulent behaviour, money laundering, or other financial crime.
• Game content providers: Studios such as Pragmatic Play, Evolution Gaming, NetEnt, Microgaming, Ezugi, and Spribe may receive anonymised session and game data necessary to deliver their games through the 777bf platform. These providers do not receive your full personal profile.
• Legal and regulatory authorities: We may be required by law to disclose personal data to regulatory bodies, financial intelligence units, or law enforcement agencies in Bangladesh. We will comply with such requests only where legally obligated to do so.

All third-party service providers engaged by 777bf are subject to contractual data protection obligations. They are permitted to process your personal data only for the specific purpose for which they were engaged, and they must handle it securely and in accordance with applicable law.

777bf takes data security seriously and implements a range of technical and organisational measures to protect your personal data against unauthorised access, accidental loss, alteration, disclosure, or destruction. Our security practices include, but are not limited to:

• SSL/TLS encryption: All data transmitted between your browser and the 777bf platform is encrypted in transit using industry-standard SSL/TLS protocols, ensuring that your information cannot be intercepted during transmission.
• Secure data storage: Personal data at rest is stored in encrypted, access-controlled databases. Access to these databases is restricted to authorised personnel only and is subject to strict internal access control policies.
• Access control: Employees and contractors who handle personal data are granted access only to the specific data necessary to perform their role. Access permissions are reviewed and updated on a regular basis.
• Security monitoring: The 777bf platform is monitored continuously for unusual activity, potential intrusions, and security vulnerabilities. Automated alerts trigger immediate investigation of any suspicious access patterns.
• Password security: Member account passwords are stored using strong one-way cryptographic hashing. Plain-text passwords are never stored by the platform.
• Incident response: In the event of a confirmed data security incident that affects your personal data, we will notify affected members and take all reasonable steps to contain and remediate the breach as promptly as possible.

While 777bf employs robust security measures, no internet-based platform can guarantee absolute security. You are responsible for maintaining the confidentiality of your account credentials and for notifying us immediately at [email protected] if you suspect any unauthorised access to your account.

777bf retains personal data only for as long as it is necessary to fulfil the purposes for which it was collected, or as required by applicable legal and regulatory obligations. Our general retention principles are as follows:

• Active accounts: Personal data associated with an active 777bf account is retained for the full duration that the account remains open and active.
• Closed accounts: Following account closure, we retain certain personal data — particularly identity, financial, and transaction records — for a minimum period required to comply with anti-money-laundering regulations and to resolve any outstanding disputes or legal claims.
• KYC documentation: Identity verification documents submitted during the KYC process are retained for the period mandated by applicable financial compliance regulations.
• Support and communications data: Records of customer support interactions are retained for a reasonable period following resolution of the relevant query, for quality assurance and dispute resolution purposes.
• Marketing data: Where you have opted in to receive marketing communications, your marketing preferences are retained until you opt out. Once you opt out, your data is removed from active marketing lists promptly.

When personal data is no longer required and there is no legal basis to retain it, 777bf will securely delete or anonymise it in accordance with our internal data destruction procedures. Anonymised, aggregate data may be retained indefinitely for analytical purposes, as it can no longer be linked to any individual.

As a member of the 777bf platform, you have the following rights with respect to your personal data. To exercise any of these rights, please contact our support team at [email protected] with the subject line "Data Rights Request" and include your registered username.

• Right of Access: You have the right to request a copy of the personal data we hold about you. We will provide this information within a reasonable timeframe following verification of your identity.
• Right to Rectification: If any personal data we hold about you is inaccurate or incomplete, you have the right to request that we correct or update it without undue delay.
• Right to Erasure: In certain circumstances, you have the right to request that we delete your personal data. This right is subject to our obligations to retain data for legal and regulatory compliance purposes. Where retention is required, we will inform you of the specific reason.
• Right to Restriction of Processing: You may request that we restrict the processing of your personal data in certain circumstances, for example where you contest the accuracy of the data or object to its processing.
• Right to Data Portability: Where technically feasible and legally applicable, you have the right to receive your personal data in a structured, machine-readable format for transfer to another service provider.
• Right to Object: You have the right to object to the processing of your personal data for direct marketing purposes at any time. You may also object to processing carried out on the basis of our legitimate interests, subject to certain conditions.
• Right to Withdraw Consent: Where processing is based on your consent (for example, marketing communications), you have the right to withdraw that consent at any time. Withdrawal of consent does not affect the lawfulness of processing carried out before withdrawal.

The 777bf platform is strictly intended for adults aged 21 years and above. We do not knowingly collect, process, or store personal data from individuals under the age of 21. The platform has no features, content, or communications directed at minors.

If we become aware — through our age verification process, KYC review, or any other means — that a user who has registered an account is under 21 years of age, we will immediately suspend that account, void all associated betting activity, and take steps to return any deposited funds in accordance with our Terms & Conditions and applicable law.

If you believe that a minor has registered or is using a 777bf account, please report this to us immediately at [email protected]. We take under-age gambling extremely seriously and will investigate all reports promptly.

Parents and guardians concerned about minors accessing online gambling platforms are advised to use parental control software to restrict access to gambling websites. For further guidance, please visit our Responsible Gaming page.

777bf may send you marketing communications — including promotional offers, bonus announcements, seasonal campaigns (such as BPL season promotions, Eid special offers, and Pohela Boishakh bonuses), and platform news — where you have opted in to receive such communications at the time of registration or at a later point.

• Opt-In: Marketing communications are sent only to members who have explicitly consented to receive them. We do not send unsolicited marketing messages.
• Opt-Out: You can withdraw your consent to receive marketing communications at any time by following the unsubscribe instructions included in each communication, or by contacting [email protected] with your request. Opt-out requests are processed promptly, and you will be removed from active marketing lists within a reasonable timeframe.
• Service Notifications: Certain communications are classified as service notifications rather than marketing — for example, account security alerts, transaction confirmations, and important policy updates. These are sent regardless of your marketing preferences, as they are necessary for the operation of your account.
• No Third-Party Marketing: We do not share your contact details with third parties for the purpose of their own marketing campaigns. Your data is used only for 777bf's own communications.

777bf reserves the right to update, revise, or replace this Privacy Policy at any time to reflect changes in our data practices, legal obligations, or the scope of services offered on the platform. When material changes are made, we will update the effective date displayed at the top of this page.

Where practicable, we will notify active members of material changes via their registered email address or through a prominent notice on the platform prior to the changes taking effect. For non-material changes — such as clarifications, corrections of typographical errors, or editorial revisions — we may update this page without prior notification.

Your continued use of the 777bf platform after any revised Privacy Policy has been published constitutes your acceptance of the updated terms. If you do not agree with any changes to this Policy, you must stop using the platform and contact [email protected] to request account closure.

We recommend that active members review this page at least once per month to remain informed of our current data practices.

If you have any questions, concerns, or complaints regarding this Privacy Policy or how 777bf handles your personal data, please reach out to our support team using the contact details below. We aim to respond to all privacy-related enquiries within a reasonable timeframe.

For requests relating to your data rights (access, rectification, erasure, portability), please use the subject line "Data Rights Request" when contacting us. For concerns about responsible gaming or self-exclusion, please visit our dedicated Responsible Gaming page.